Luxury is changing at a rapid pace. For companies that are prepared to change, these shifts provide a tremendous opportunity to capture new consumer audiences, expand into new categories, and redefine what luxury means in an innovative new way. How can we navigate the challenges, and how can we set ourselves apart in this crowded new market?

Hosted by Parsons School of Design at The New School, a world-renowned art and design school, this inaugural conference brings together executives from across industries and around the world to decode, redefine, and reinvent luxury for today’s demanding global consumer. 

Focused on inspiring new paradigms in the luxury industry and a collective re-imagining of the future of luxury, the conference will bring together leaders in the luxury space from fashion and retail, hospitality, and financial services. 

Interested in joining the top minds in luxury? Sign up to get discounted pricing when tickets go on sale.

Luxury is changing at a rapid pace. For companies that are prepared to change, these shifts provide a tremendous opportunity to capture new consumer audiences, expand into new categories, and redefine luxury. How can we navigate the challenges, and how can we set ourselves apart in this crowded new market?

Hosted by Parsons School of Design at The New School, a world-renowned art and design school, this inaugural conference brings together executives from across industries and around the world to decode, redefine, and reinvent luxury for today’s demanding global consumer. 

Focused on inspiring new paradigms in the luxury industry and a collective re-imagining of the future of luxury, the conference will bring together leaders in the luxury space from fashion and retail, hospitality, and financial services.

Talk to Parsons’ world-renowned faculty about what the future of luxury looks like and how today’s trends will influence tomorrow’s business demands.

An afternoon exploring the future of luxury through keynotes, cocktails, conversations, and a selected master class.

How can brands innovate from within? Expert industry leaders and faculty help participants evaluate innovation business models. By the end of this master class, participants will be able to analyze their business models using real-world examples across industries and apply cutting-edge frameworks to develop ideas for bringing innovation to their business.

University Center, Hoerle Lecture Hall (L105)

2:00 PM–3:30PM

The goal of this master class is to link key lifestyle transformations affecting the luxury sector with a new framework for brand engagement and customer relations. In a completely new retail landscape, we explore how luxury brands can maintain their unique position in the market while meeting a new set of customer expectations.  By the end of the class, participants will be able to evaluate and reassess their own customercentric strategies and investigate new models of retail interaction that reflect the radically different shopping habits of a new wave of luxury customers. 

University Center, John L. Tishman Auditorium (U100) 

2:00 PM - 3:30 PM 

How can brands create experiences that are memorable, engaging, and bespoke? How can retail employ an experiential model of product delivery while maintaining profitability and a high-end brand image? Expert industry leaders and faculty help participants explore how businesses are creatively transforming retail settings to connect with their audience beyond purely transactional exchanges. By the end of this master class, participants will be able to draw from real-world examples in order to engage their consumers in a new way.